How I would have done a Sustainability Event in Pokemon GO

A couple of weeks ago, we had a Sustainability event in Pokemon GO. As part of a sustainability campaign by Niantic, all its games are getting events. Mostly to raise awareness, I think. Now, I don’t play Wizards Unite or Ingress Prime, but I do play Pokemon GO. And I can tell you this: the event was kinda boring. And it didn’t really raise awareness. But it’s not hard to have made this event more interesting. So here’s how we’ll do it. First off, a summary of the actual Sustainability Week. There wasn’t much to it. Some Pokemon in raids.… [Continue Reading]

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